Learn how to design and accelerate digital healthcare experiences that are seamlessly integrated and leave your healthcare consumers happy
Digital is everywhere – innovative technologies and applications are constantly weaving throughout our daily activities – and it’s evolving quickly. Healthcare consumers – patients, members, physicians, and care teams – are increasingly taking note when their digital experiences fall flat and are demanding more from their healthcare-related digital experiences, leaving organizations overwhelmed with how to address these needs and digital gaps.
Who Should Read This?
- Chief Digital Officers charged with delivering on digital strategy
- Chief Information Officers and IT leaders looking to make the most of their digital ecosystem
- Healthcare system executives and patient experience leaders focused on enhancing patient experience with digital technologies
- Healthcare payers seeking to address member engagement
- Anyone who is interested in accelerating digital efforts to improve healthcare experiences
The Problem
As generations become more digitally-savvy, the more consumers are comparing their experiences. Patients are seeking convenience and personalized experiences while clinicians are focusing on providing digital experiences that also address social determinants of health and health inequity. Healthcare organizations are assessing their digital capabilities to better understand just how they can design experiences that leave their patients happy while utilizing technology and operations that deliver seamless integrations. However, many employ traditional approaches to digital transformation, using packaged strategies and tidy implementation pathways – none of which may be a match for the existing speed and direction of the organization’s strategic and digital initiatives.
And yet, the complexities of consumer preferences, digital technologies, and healthcare organizations remains. It begs the need for a strategy and roadmap where all parts work together to focus on digital acceleration and adoption. In a world forced to adapt to changing consumer needs and expectations, most digital initiatives neglect using consumer-centric design to guide and inform strategies.
The Solution
Divurgent’s Digital Strategy solution focuses on helping healthcare organizations align their digital efforts with their consumer needs and organizational strategies. We provide organizations with a comprehensive and tailored approach to accelerating their digital strategy and roadmap through the identification of meaningful consumer journeys that are supported by the technology and governance that allow their initiatives to respond agilely to evolving enterprise and healthcare changes.
Download our white paper to learn more about:
- The current digital experience market
- Consumer preference with digital experiences
- The benefits of digital health
- Generating speed and direction for digital health
- Aligning organizational efforts with a digital strategy and roadmap
- Traditional solutions vs Divurgent’s Digital Strategy solutions
- Effortlessly overcoming digital roadblocks